![bollywood forum bollywood forum](https://c8.alamy.com/comp/2ER4CAC/bollywood-actress-and-unicef-global-goodwill-ambassador-priyanka-chopra-at-an-event-to-announce-the-partners-forum-2018-to-galvanize-global-action-for-women-children-and-adolescent-health-at-the-hotel-taj-on-april-11-2018-in-new-delhi-india-photo-by-anushree-fadnavishindustan-timessipa-usa-2ER4CAC.jpg)
While audience sentiment towards going back to theatres has significantly improved, 33 percent are of the opinion that they would visit cinemas once a film of their choice releases, according to Ormax Cinematix (OCX) sentiment tracker.ĭata by OCX which uses consumer research across India to measure the performance of films also pointed out that as of November 18, 10 percent of the audience is undecided to go back to theatres and seven percent will visit cinemas only after pandemic ends.All eyes are now on upcoming ventures Satyameva Jayate 2 and Antim as experts believe that if these films see a good opening at the box office then Bollywood has crossed the roadblock. Why large films could lift cinema footfalls to pre-COVID-19 levels but advertising is lagging Get the collection of all time hit Top Hindi films. Shailesh Kapoor, CEO, Ormax Media, a media consulting firm, noted that nine percent of the Indian audience was not willing to go back to cinemas. Browse the list of the top Bollywood Hindi Movies by popularity of Indian cinema only on DesiMartini.
"There is a small portion of the audience which is yet to come back to cinemas," said Taurani.